Help me build this.
A Gebauer doesn't just remember. It refuses to forget.
Gebauer Watches is a watch brand founded by Liam Gebauer in Steamboat Springs, Colorado. Every watch has a dial cut from a real tree, so no two grains are alike. The first edition is limited to 300 watches, individually numbered.
I'm Liam. I bought a watch in Milan.
Walked into a Seiko store with 310 euros. No notifications. No swipes. Just the time. My three siblings saw it. They wanted one too.
Then I started getting gift cards.
I spent one on pants I grew out of. A plant that sits in my room doing nothing. My middle school graduation gift card bought a snack at the airport. None of it stuck. None of it marked anything.
Then I put it together.
A watch. Made from wood, not plastic. Doesn't beep. Doesn't expire. Ages with you. The literal opposite of a gift card. So I started designing it.
Three woods. Three stories. No two have ever been the same.
Each dial is cut from a real tree. The grain is the design. First edition, 300 only, numbered.
American Cherry, $339
The wood American families passed down. Shaker chests, grandfather clocks. Starts pale and darkens to a deep reddish brown, most of it in the first year. 250 of them, once. American cherry, an American brand, and a number I am not going back to.
Ebony, $339
Rarer than gold in ancient Egypt. Used for Tutankhamun's chair. Razor-thin grain, nearly black. Permanent. Only 50 in the first edition.
How each watch is made
Seiko VH31 meca-quartz movement, four ticks a second. 316L stainless steel case, 39 by 44 by 10mm. Sapphire crystal with anti-reflective coating. 20mm lug width, butterfly clasp. 5 ATM water resistant. Assembled and inspected in Japan. Boxed in northern Italy. Designed in Steamboat Springs, Colorado.